How does the cost of implementing QR codes compare to maintaining traditional barcodes, especially for smaller businesses?

"While there is an initial cost to upgrading systems, the long-term benefits of improved efficiency, transparency, and customer engagement far outweigh the investment."

• All businesses, big and small, can transition gradually, starting with essential products and updating their systems over time to spread out the cost.
• This is a gradual transition. The first step is for brands to add the new barcodes with basic info connected to digital content. The first step for retailers is to upgrade their scanning systems.
• Traditional barcodes have limitations in terms of the information they carry, while QR Codes provide much richer data, justifying the upfront investment.
• GS1 supports smaller businesses implement QR Codes and other types of next generation barcodes without needing to overhaul their entire infrastructure at once.